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KEHDINGA GF, CULTURAL DIMENSIONS OF BUSINESS EDUCATION IN AFRICA (1).pdf (586.45 kB)

Cultural dimensions of business education in Africa

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journal contribution
posted on 2021-11-23, 18:33 authored by Dr. Kehdinga George Fomunyam
The globalization of industry, finance, and many professions is creating a world in which cross-cultural interactions occur more often in recent times than it ever did in the past and this cross-cultural interaction influences business education globally. Culture is fluid as such influences the things that happen in the environment where such culture is found. Universities have culture and this culture affect the business of the university. As such every facet of the courses being studied in the university is affected by culture. This paper therefore seeks to explore the cultural dimension of business education. The index of some countries based on the six cultural dimensions were assessed and their possible effect on business education in Africa were analysed. Based on the cultural dimension indices of the countries sampled in this paper, it was concluded that culture plays a crucial role in business education in Africa. It is recommended that teachers of business education should understand the cultural dimensions of their respective societies, then, structure their curriculum and lessons based on the cultural dimensions of the societies they work in.

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